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by Arun Gupta (Author), Thomas J. Fewer (Author)
The Mission Generation isn't defined by age--it's bound by conviction. This book offers a new blueprint for every age and stage, one that doesn't force you to choose between making money and finding meaning.
The old scripts are broken. The average person will now have four to six careers in their lifetime--not jobs, careers! Meanwhile, AI disruption, environmental crisis, political polarization, and geopolitical conflict are fracturing the institutions we once relied on. The ladder has collapsed. The 30-year plan doesn't exist anymore.
Whether you're a first-time job seeker, midlife pivoter, or legacy-minded leader, you're probably asking: Does my work matter? What am I really building? How can I keep contributing?
Inside The Mission Generation you'll discover:
The loss of career stability isn't a setback. It's your opportunity to design something better: careers that are impactful, rewarding, and built to adapt. When you join The Mission Generation, you stop asking "What should I do?" and start asking "What needs doing?" Because purpose isn't a detour from achievement. It's the compass.
This is the invitation: Reclaim your purpose. Rewrite success. Rebuild our future--together. The Mission Generation shows you how.
The Mission Generation isn't defined by age--it's bound by conviction. This book offers a new blueprint for every age and stage, one that doesn't force you to choose between making money and finding meaning.
The old scripts are broken. The average person will now have four to six careers in their lifetime--not jobs, careers! Meanwhile, AI disruption, environmental crisis, political polarization, and geopolitical conflict are fracturing the institutions we once relied on. The ladder has collapsed. The 30-year plan doesn't exist anymore.
Whether you're a first-time job seeker, midlife pivoter, or legacy-minded leader, you're probably asking: Does my work matter? What am I really building? How can I keep contributing?
Inside The Mission Generation you'll discover:
The loss of career stability isn't a setback. It's your opportunity to design something better: careers that are impactful, rewarding, and built to adapt. When you join The Mission Generation, you stop asking 'What should I do?' and start asking "What needs doing?" Because purpose isn't a detour from achievement. It's the compass.
This is the invitation: Reclaim your purpose. Rewrite success. Rebuild our future--together. The Mission Generation shows you how.
"At a time when technology is reorienting what we do for work, The Mission Generation is a reminder that answering why we work is what really matters. This incisive book will inspire people at every level to create impact that strengthens business and communities and helps build a better future for all."
--JULIE SWEET, CEO, Accenture
"People are shocked when they find out we're friends given our opposing politics. But we've learned that our most meaningful contributions come when we cross lines others say we shouldn't. Gupta and Fewer give us language for what we've been doing--prioritizing our sense of 'mission.' That's why this is the first book we've endorsed together."
--VAN JONES & DAVID URBAN, CNN Senior Political Commentators
"As institutions struggle to keep pace with accelerating change, this book equips individuals to find clarity, experiment boldly, recruit allies, scale their impact--transforming disruption into direction. The most meaningful work of my career emerged at the intersections of the public and private sectors and across political divides. This book shows that cross-sector, cross-party collaboration isn't an anomaly--it's the future."
--GINA RAIMONDO, Former Secretary of U.S. Department of Commerce, two-term Governor of Rhode Island, Business Executive
"When we established the United States Space Force, we set out to design an organization combining service with innovation, because our national security required it. 'The Mission Generation' came running to us in great numbers. This book explains why and provides the guiding tools for those seeking a higher civic purpose."
--GENERAL JOHN W. RAYMOND (RETIRED), U.S. Space Force
"If you want to feed the world, you have to start with one plate of food. Then you gather the right people and ingredients, and scale together. The Mission Generation is the recipe for turning your ambition into service and skills into impact. The world needs you showing up and taking action today."
--JOS? ANDR?S, Chef and Humanitarian
"The challenges we face today demand a generation of leaders dedicating their full-time energy. The Mission Generation points the way to lives of impact--and explains why waiting is the only real risk."
--WENDY KOPP, Founder, Teach For America
"We told a generation to find their calling, then trapped them in career systems built for a stable world that no longer exists. The Mission Generation shows the way forward. When your skills serve something larger, you gain clarity, confidence and credibility. Mission isn't sacrifice--it's your competitive advantage."
--MICHAEL M. CROW, President, Arizona State University
"Our top priority is to ensure that the American Dream is available to everyone. There are as many dreams as there are people, and whether that dream unfolds on the corporate ladder, in a world-changing nonprofit, in government, or across all of them over a lifetime, this book offers a perfect guide for the journey."
--GOVERNOR KEVIN STITT (R-OKLAHOMA) & GOVERNOR WES MOORE (D-MARYLAND), Chair & Vice-Chair, National Governors Association
ARUN GUPTA is the CEO of NobleReach Foundation, which focuses on catalyzing and inspiring a renewed spirit of public service through innovation. He is also a Venture Capitalist, national bestselling author, Lecturer at Stanford University, and Adjunct Entrepreneurship Professor at Georgetown University. Arun is a frequent contributor to leading journals, podcasts, and conferences on topics related to emerging technology, public policy, entrepreneurship, and next-generation mission-driven leaders. Arun earned engineering degrees from Stanford University and an MBA from Harvard Business School.
THOMAS J. FEWER is an Assistant Professor of Management at Rutgers University School of Business-Camden whose research examines how businesses, governments, and civic institutions navigate politics, purpose, and public impact.
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