Strategic Management: An Executive Perspective - Paperback

by Cornelis a. de Kluyver (Author), John a. Pearce (Author)

Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies re ect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a rm to a leadership position. Knowing where to go and nding carefully considered, creative ways of getting there are the hallmarks of successful strategy.

Author Biography

Cornelis A. "Kees" de Kluyver is Dean and the James and Shirley Rippey Distinguished Professor of Management at the Lundquist College of Business at the University of Oregon. Prior to coming to Eugene, Oregon, he was the Masatoshi Ito Professor of Management at the Peter F. Drucker and Masatoshi Ito Graduate School of Management at Claremont Graduate University. From 2000-2006 he served there as the Henry Y. Hwang Dean of the School and as Executive Director of the Peter F. Drucker Research Library and Archives. Prior to coming to Claremont Graduate University, he was Dean and Professor of Management at the School of Management at George Mason University, in Fairfax, Virginia. Dr. de Kluyver has served on several corporate and nonprofit boards. He was a member of the first Blue Ribbon Commission on Executive Compensation convened by the National Association of Securities Dealers, which focused on developing standards for stock option grants. He holds a Ph.D. in Operations Research from Case Western Reserve, an MBA for the University of Oregon and undergraduate degrees from the University of Oregon and the Netherlands School of Business.